Aussie mobile grooming: The most basic service for a pet grooming business is, of course, basic grooming and cleaning services. However, there is a growing market for services such as facials and other pampering services for the animals as well. Some grooming businesses focus on a certain kind of animal, such as only working with dogs, while others offer more diverse services for a more diverse range of animals.
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1. Get the Background
Aussie Pooch Mobile Dog Wash and Grooming
- The Dog Wash That Comes To You!
- Warm Fresh Water Hydrobath Dog Wash
- Flea Treatment
- Massaging Brush & Blow Dry
- Nail Clipping, Grooming, Dog Clipping, etc.
Your caring local fully trained Aussie Pooch Mobile business owner will come to your home to provide a convenient, affordable, reliable, efficient service in their all-weather mobile unit. No more wet towels and a dog shaking all over you.
Your are professionally trained mobile dog wash and grooming franchisee’s utilise a hydrobath to cater for all breeds of dogs, at the convenience of anybody’s home in your all weather, purpose built, mobile dog wash and grooming unit.
Read on: 15 Tips to Make Money on Aussie Mobile Pet Grooming Business
Aussie mobile grooming
2. Know what the dog will enjoy
- Mobile Dog Wash: A warm fresh water dog wash using environmentally friendly flea kill solutions in a Hydrobath will clean your dogs coat and relieve skin problems and improve coat condition.
- Brushing: A massaging brush to loosen your dogs coat & remove light matting.
- Nail Clipping: Will ensure your dogs feet are kept in great shape
- Ear & Eyes: Hygienically cleaned to remove wax & sleep.
- Aromacare: 2 Essential Oil rinses to choose from to enhance the dog wash. Lavender or Rosemary
- Deodorant: Will add lustre to your dogs coat & smells great.
- Blow Drying: Removes excess water. Your dog will be ready to cuddle & play with.
- Doggy Treat: Your dog is rewarded after its wash with a treat that tastes great & cleans his teeth.
- All your services and products: Dog Clipping, Dog Grooming & Trimming, Easy Shed Service, Flea & Tick Treatments, Dog Facials, Dog Massage, Aromacare, Protein Conditioning Treatment, Sensitive Skin Treatment, Thorough Ear Cleaning, Pooch Parties, Toys, Treats plus a range of other Pet products to help care for your dogs best well being.
3. Get the benefits
There are many benefits to regular dog washing using a hydrobath system.
Removal of the undercoat and loose coat is extremely important to maintaining good health.
A matted dog has no insulation from the heat or cold either, because air cannot circulate through his coat. Matted coats can be extremely painful for a dog to live with, it is like having hundreds of rubber bands pulling tight on your skin. This is why regular grooming is not a luxury but a necessity.
Regular grooming stimulates blood flow, which in turn improves blood supply to the hair follicles working wonders for the coat condition. Grooming also stimulates the lymphatic system, thus having a positive affect on the dog’s health in the same way that a massage does for humans. Great for older pets.
See also: 30 Tips to Make Money on Mobile Pet Grooming Business
Aussie mobile grooming
4. Plan your business
A clear plan is essential for success as an entrepreneur. It will help you map out the specifics of your business and discover some unknowns.
5. Know the cost involve
The costs of opening a pet grooming business can be particularly low if you are able to operate out of your own home or operate in a mobile fashion (such as visiting pet owners’ homes or working with local kennels). Doing so eliminates most of the overhead associated with the business and reduces the start-up costs primarily to obtaining high-quality tools and advertising your services. The costs of the tools you will need (which include clippers, shears, slicker brush, blades, smock, and greyhound comb) can cost up to $1000. Additional grooming supplies (including shampoo, conditioner, nail clippers, safety supplies, hydraulic drier, and a grooming table) can cost a little over $1000. These represent the bare essentials for your business, and if you choose to specialize in certain services (such as the aforementioned pet facials), it will necessitate additional tools and supplies. Aside from this, you must invest in advertising your business; consider a minimum of $1000 for “traditional” advertising (including radio, print, and possibly television) to start with, along with social media and advertisement via your own website which are, aside from your time investment, free.
6. Know the expenses
The beauty of a small grooming business is that its ongoing costs are very small.
As mentioned above, operating out of your own home, a kennel or pet store, or simply traveling to customers’ homes eliminates the need for costly rent and utilities.
Your primary ongoing expenses are cleaning supplies and advertising.
While the exact charge varies depending on how busy you are, it should take $100 or less each month to obtain a few gallons of shampoo/conditioner (this should cost twenty dollars or less per gallon and, for most pets, be good for about a hundred baths) and to replenish safety supplies and minor equipment.
Beyond that, you are paying for ongoing advertisement, and you should probably spend less than five percent of projected annual profits on this; once you are established, much of your traffic will come from referrals, social media engagement, and networking within your community.
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Aussie mobile grooming
7. Know targeted market
Arguably, the best clients for a pet grooming business are those who have had their pets for several years. This is because those whose pets are younger (and the owners themselves may also be younger) tend to be overprotective and nervous about leaving their animal in the care of others. Veteran pet owners are more experienced in the process of bringing their pet to the groomer, so they will often have fewer concerns about leaving their pet in your care.
8. Make money from the business
At the most basic level, a pet grooming business makes money by charging different charges for its various services. In this way, it is not too dissimilar from a regular salon. So, you would charge customers a fixed amount for a haircut on their pet, and another amount for things like baths, facials, and so on. This means that becoming more proficient at completing these services will translate to more money each month for your business.
9. Know how to charge your customers
A good “average” to keep in mind for a pet haircut is around fifty dollars, though it is wise to consider charging more for particularly large dogs, as those jobs tend to take longer. This price typically includes bathing the animal, clipping its nails, and cleaning its ears, though you may consider charging a lower amount for someone wanting these services separately without the haircut itself. For an average of about ten dollars, you may consider services such as brushing the animal’s teeth, de-matting its fur, removing odors, and so on. You should also charge between ten and thirty dollars more to cut without clippers, and if your business involves traveling to the owner’s home, it is proper to charge a convenience fee between ten and fifteen dollars more.
Aussie mobile grooming
10. Have an ideas on how to make profit
Pet grooming is a potentially very profitable business, with some estimates saying that a successful business can bring in anywhere between $75,000 and $100,000 per year. While there are startup ideas with higher potential profits, the very low cost to start this business and the extremely low ongoing expenses mean that the vast majority of that income goes directly to your pocket.
11. Try to make your business more profitable
Consider selling other items and services related to pets to make your grooming business more profitable.
Some groomers have a sideline job of selling specialty pet tubs to owners who want to wash their pets themselves.
For instance, while others make good extra money selling everything from unique animal toys to special animal treats.
There is a market for everything from grooming equipment to animal clothing.
And the more you can situate your business as a “one-stop-shop” for pet owners, the more potential customers you will have!
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12. Set up business accounting
Recording your various expenses and sources of income is critical to understanding the financial performance of your business. Keeping accurate and detailed accounts also greatly simplifies your annual tax filing.
Aussie mobile grooming
13. Obtain necessary permits and licenses
Failure to acquire necessary permits and licenses can result in hefty fines, or even cause your business to be shut down.
14. State & Local Business Licensing Requirements
Certain state permits and licenses may be needed to operate a pet grooming business business. Learn more about licensing requirements in your state by visiting SBA’s reference to state licenses and permits.
Aussie mobile grooming
15. Get business insurance
Just as with licenses and permits, your business needs insurance in order to operate safely and lawfully. Business Insurance protects your company’s financial wellbeing in the event of a covered loss.
There are several types of insurance policies created for different types of businesses with different risks.
If you’re unsure of the types of risks that your business may face, begin with General Liability Insurance.
This is the most common coverage that small businesses need, so it’s a great place to start for your business.
16. Know how to promote & market a pet grooming business
As mentioned above, traditional advertising can work well, including radio ads and print ads.
Television ads are also effective, but can sometimes be cost-prohibitive when you are starting out.
Printing out business cards is an affordable and easy method of advertising your business, and if you already have a good relationship with local vets, kennels, and pet stores, you may be able to advertise your services there.
Consider creating a professional webpage as well as a social media presence, both of which increase customer engagement long after you first establish them.
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17. Know how to keep customers coming back
In addition to the aforementioned methods of advertisement, consider attracting customers by offering discounts and free services (say, a free haircut with a bath) in order to help establish your quality.
Consider a rewards program that continues to offer some of those discounts and freebies to frequent customers and those who refer others to you.
Also, consider holding pet-related events to draw community interest; these may include parties where customers can meet each other, enjoy snacks and drinks, and buy discounted products and services; as an added inducement, you can give a portion of the proceeds to local shelters and other animal rescue agencies.
Aussie mobile grooming
18. Set up your business phone system
Getting a phone set up for your business is one of the best ways to help keep your personal life and business life separate and private. That’s not the only benefit; it also helps you make your business more automated, gives your business legitimacy, and makes it easier for potential customers to find and contact you.
19. Be patient.
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