BusinessHABBusiness of fashion careers: Are you interested in the fashion industry? Do you enjoy working with people and thrive in an environment that is fast-paced, ever-changing and collaborative? If so, a career in fashion may be right for you. The fashion industry is growing rapidly and offers several different types of jobs.
Working in fashion gives you the opportunity to be creative while also helping other people look their best. There are many different roles within the fashion industry. Each role requires a unique set of skills and focuses on a particular part of the business.
If you find yourself inspired by images of beautiful models wearing gorgeous clothes, read on to learn about some of the various jobs available in this dynamic field. From PR agencies to modeling agencies, manufacturers, wholesale companies and more, there are many ways to work in fashion.
100 Business of Fashion Careers: The Definitive Guide
Business of fashion careers
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In the past few years, the fashion industry has undergone a number of changes. New technologies have emerged, and companies are now adopting them to drive innovation in their businesses. The demand for skilled professionals has grown as well. In fact, according to recent industry research, by 2022 there will be an estimated 200K job openings in the global fashion and retail sector. With so many new opportunities opening up, it’s a great time to consider launching—or furthering—your career in fashion. In this blog post, we’ll give you a snapshot of what the future might look like for fashion jobs in the coming years and offer insights on how you can get involved today.
What’s driving the change?
The fashion industry has been undergoing rapid and significant transitions for the past decade.
The biggest driver of these changes is digital transformation: the shift to online business, new customer and consumer behaviour, and new technologies such as artificial intelligence (AI) and machine learning.
Digital transformation has also changed how companies function and how they hire.
The following trends are reshaping the fashion industry as we know it.
– E-commerce: E-commerce has become the dominant sales channel for fashion.
In the West, it’s estimated that about half of all apparel sales happen online.
In the East, the share is even higher. These trends are expected to continue growing.
– AI and machine learning: AI is revolutionizing the way fashion companies think about product design, supply chain, and customer experience.
Computers are now able to predict demand and make choices based on what’s trending.
– Wider consumer patterns: Consumers in mature markets are spending less, and younger shoppers in emerging markets are spending more.
As a result, there’s a need for a shift in fashion product design, marketing, and distribution.
– New technologies: New technologies, such as sensors, 3D printing, and virtual reality, are driving innovation and new business models throughout the fashion and retail industries.
Digital transformation in fashion
Digital transformation is both a cause and an effect of change.
It’s having a significant impact in all parts of the fashion industry—and it’s also spurring that change.
– E-commerce: E-commerce has become the dominant sales channel for fashion.
In the West, it’s estimated that about half of all apparel sales happen online.
In the East, the share is even higher. These trends are expected to continue growing.
– AI and machine learning: AI is revolutionizing the way fashion companies think about product design, supply chain, and customer experience.
Computers are now able to predict demand and make choices based on what’s trending.
– Wider consumer patterns: Consumers in mature markets are spending less, and younger shoppers in emerging markets are spending more.
As a result, there’s a need for a shift in fashion product design, marketing, and distribution.
– New technologies: New technologies, such as sensors, 3D printing, and virtual reality, are driving innovation and new business models throughout the fashion and retail industries.
Fashion e-commerce and consumer behaviour
The fashion industry is experiencing significant changes related to online shopping, consumer behaviour, and demand patterns.
In 2018, the e-commerce market was valued at $1 trillion.
In fact, over the past five years, e-commerce has grown at an increasing rate, from 16% in 2013 to 18% in 2018. Furthermore, the rate of growth is expected to continue.
It’s estimated that by 2022, e-commerce will account for 22% of the global fashion and retail sector.
Online shopping has also changed the way consumers make their purchases. Across all markets, consumers no longer shop based on a particular season.
Instead, they make decisions based on what they see online.
As a result, retailers are having to make changes to their supply chains to meet the demand.
AI and machine learning in fashion
AI is revolutionizing the way fashion companies think about product design, supply chain, and customer experience. Computers are now able to predict demand and make choices based on what’s trending.
This is a significant change from the past, where companies relied on their design teams to come up with inspiration for new designs.
These days, computers are able to take in a range of data points—such as social media posts, weather patterns, and purchase history—to make predictions and suggest the best course of action.
AI is also being used to revolutionize the way consumers shop online, as well as change the design of apparel. Machine learning is being integrated into every aspect of business, from marketing to design.
Meanwhile, new technologies such as 3D printing and sensors are changing what fashion apparel looks like and how it’s designed.
These trends are expected to continue, and they’re spurring job creation in the fashion industry.
New skills required for success
As the fashion industry continues to evolve, so do the skills that employees need to succeed.
It’s clear that employees in the future will need to be tech-savvy and able to adapt to new technologies and processes.
Additionally, interpersonal skills and the ability to collaborate are critical.
Employees will also need to be able to communicate effectively and work well in teams in order to drive innovation.
Analytical skills, including data analysis and modelling, are also increasingly relevant.
In order to succeed, employees will need the ability to interpret data and use the information to inform decision making.
Finally, employees will need to understand how their work impacts the entire business.
Conclusion
The fashion industry is expected to continue evolving in the next few years, and there will be plenty of new opportunities for professionals.
In order to succeed, it’s important to be prepared for a shift in the industry, including the adoption of new technologies in products and supply chains.
In order to stay ahead, it’s essential to stay up-to-date on the latest trends and hire managers, as well as stay informed on new hires in the industry.
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