BusinessHABConsumer goods companies: When you think of consumer goods companies, you probably don’t think of them as companies that have made a difference. But there are hundreds of brands out there that are doing more than producing products for everyday use. They’re changing the way people live and work, making an impact on culture, and helping to alter human behaviour for the better.
The good news is that this is something many consumer goods companies have in common.
Consumer goods companies are innovative and forward-thinking when it comes to their business strategies.
That means they’re constantly coming up with new ways of growing their brand and increasing market share.
And because they’re also always looking for ways to improve operations, they’re also highly receptive to new ideas from employees too.
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50 Brands That Have Made a Difference: The Top 50 Consumer Goods Companies
In today’s fast-paced world, it can be easy to forget about the smaller brands that have made a difference along the way. In fact, many of these companies have only been around for a few years, but they’ve managed to make an impact on their industry. These are the 50 most influential consumer goods companies in the world – and why they should be feared too! These are some of the biggest companies in the industry today, from household names like Unilever and Procter & Gamble to lesser-known brands. However, many of them don’t get nearly enough credit for their impact on society. These are 20 Brands That Have Made a Difference: The Top 50 Consumer Goods Companies…
Unilever
Unilever is a multinational food and beverage company based in Rotterdam, the Netherlands. The company was founded by Willem van der Veer as a dry goods business. It was reorganized as a consumer goods company with the arrival of William Albrecht as CEO in 1928. Today, it is one of the best-performing stocks on the FTSE 100 index. The company has been ranked by Forbes as the most valuable brand in the world for the last 9 years in a row. Its portfolio includes home products such as cleaning agents, dishwashing liquids, and laundry detergents; food products such as margarine spread, oleomargarine, ice cream, and coffee; personal care products such as toothpaste, shampoo, and deodorant; and ingredients and services such as oil refining, and food processing.
Proctor & Gamble
Procter & Gamble is an American multinational corporation that produces a range of grocery products such as toothpaste and deodorant, household cleaners, and cleaning agents. Founded in 1853, P&G is the world’s second-largest consumer goods company, with over 400 brands. The company has been named one of the most admired companies in the world by Forbes Marketworld and one of the best places to work by Fortune magazine and Great Places to Work.
Nestlé
Nestlé is a multinational company based in Vevey, Switzerland, that produces food and beverage products. It is the worlds largest food company measured by 2012 revenue and market capitalization. The company has a portfolio of over 300 brands that include Nescafe coffee, Nestea soft drinks, and Kit Kat candy bars. Nestlé sells products in over 120 countries and has over 4,000 factories and offices across the world. Nestlé employs over 154,000 people in over 90 countries and had sales of over €38 billion in 2012.
Apple
Apple Inc. is an American multinational computer technology company headquartered in Cupertino, California, that designs, markets, and sells consumer electronics, computer hardware, and software. The company’s products include the iPhone smartphone, iPad tablet computer, Mac personal computer, Apple Watch smartwatch, and Apple TV home entertainment device. Apple’s most recent results were released in November, after the market close.
General Mills
General Mills is an American multinational food manufacturing corporation founded in Minnesota in 1921. The company is best known for brands such as Cheerios, Wheaties, Yoplait, Fiber One, and Progresso. General Mills has also branched out into health and beauty through its ownership of Nature’spath and earthenware. The company had $71.6 billion in sales in 2017 and employs over 58,000 people globally.
Starbucks
Starbucks Corporation is an American coffee company and retail coffee chain founded in Seattle, Washington in 1971. It is the world’s most valuable retail brand, worth US$79 billion. The company’s stock is traded on the NASDAQ exchange under the symbol SBUX. Starbucks is a leading retailer and grower of premium-grade coffee in more than 69,000 locations worldwide, serving more than 49 million customers each week.
Walmart Stores, Inc.
Walmart Inc. is an American multinational corporation that operates a chain of hypermarkets, discount stores, and grocery-anchor stores. Headquartered in Bentonville, Arkansas, the company was founded by Sam Walton in 1962 and incorporated on October 31, 1969. It operates over 11,000 stores in 29 countries, and under a number of different names and banners in different countries.
Amazon.com, Inc.
Amazon.com, Inc., also called Amazon, is an American online retailer based in Seattle, Washington, that hosts over 50% of the Internet retail sales in the United States. It is the largest online sales retailer in the world. The company was founded by Jeffrey P. Bezos on July 5, 1994, and is owned by Bezos Capital, a holding company formed by the founder with the assistance of his investment firm Bezos Expeditions.
Coca-Cola
Coca-Cola Co. is an American beverage Company that produces and sells nonalcoholic carbonated soft drinks. The company was first started in Atlanta, Georgia, by John Pemberton in 1886. The drink was first sold to cash-starved African-American workers during the labor-management conflict of the late 19th century.
Conclusion
In this day and age, it’s easy to forget about the smaller brands that have made a difference. These are the 50 most influential consumer goods companies in the world – and why they should be feared too!
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