BusinessHABGoogle is the biggest search engine in the world, with almost double the market share of its nearest competitor. As such, having a Google My Business page is essential for any company that wants to thrive online and grow its business.
By creating your own Google My Business page, you can appear more prominently in local search results and user queries. This article will introduce you to Google My Business as well as how to create your own page from scratch.
Creating a Google My Business page also comes with several benefits, such as attracting new customers, collaborating with local businesses, and increasing visibility for your company. However, creating a GMB isn’t easy for everyone. It’s not just about registering and uploading some information on a website — you need to get super-focused if you want your business listing to have an impact on local searchers. But don’t worry; we’ll guide you through every step of the process!
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How to Build Your Own Google Business Page from Scratch
Google has become the new yellow pages for businesses. With so many businesses opting to create their own websites rather than listing in directories, Google has created a business search engine specifically for local services.
This also means your customers can now find you online and not just in the phone book. So, how do you get your business listed on Google?
By creating your own Google Business Page from scratch. With so many Google accounts out there, making sure you have the correct one set up is important.
Your main personal account may have an e-mail address ending with @gmail.com instead of @gmail or @googlemail or something different again.
If that’s the case, you’ll need to change your account settings accordingly to access all of your information at one place.
If a personal account no longer makes sense and you want to create a business page instead, then follow these steps:
Create your Google account.
This might seem obvious, but you’ll need to create an account for your business first before you can start building your Google Business Page from scratch. This means you’ll need to create an account with your business name, and then link it to the address of your place of business.
Decide what you want to include on your page.
Now that you’ve created an account, it’s time to think about what goes on your page. At a minimum, you’ll need to include the following: – A clear business name. This is what your customers will see first, so make sure it’s clear, short and memorable. Your business name can’t exceed 20 characters. – Your logo. Your logo is a key part of your brand and should be immediately recognizable. Google recommends a logo size of at least 250 x 250 pixels. – Your business hours. These will appear on a map for users to easily see when your business is open, operate and close. You’ll also have the flexibility to change these hours as your business changes over time. – A clear description. Google recommends you have at least 160 characters for your business description. A good description will explain your business and include key words that potential customers might search for.
Add photos and videos.
Google allows you to include up to 12 photos on your page and each one must be at least 540 x 540 pixels. There are two ways you can add photos to your page – by uploading them to the Google Photos service or by directly uploading them to your business page. A video is also a good way to entice customers to visit your site. Google recommends you have a video of at least one minute in length. Where you can, include keywords in the title and description of the video to help boost your rankings.
Add your business information.
Google has created a profile for your business that includes hours, menus, address and contact information. This means you can now manage all of this in one place and it’s easy to update as things change. Your business information also includes your business description and photos, as well as your website URL, business hours and a map of your location.
Add your Blog and contact info.
This Pages can also include Blog and contact information. The Blog is another great way to entice customers to visit your website. You can include Blog posts that are related to your business and contact information is also displayed on your page.
Conclusion
Now that you’ve created your Google Business Page from scratch, it’s important to stay on top of your page. By using the tools Google provides, you can easily maintain your page and keep it up to date as time passes. This will ensure your page is always up to date and customers can easily find your business.
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