How to Make your Personal Website Popular: Launching a website is what you need to do after you’ve designed and built a website (on your computer).
And before you tell the world about your internet-accomplishments.
This can be a tricky process if you‘re not very comfortable with how websites are placed and hosted on the internet, so take care to learn the right way to do it the first time.
You probably know that the content of your website is its most important aspect.
But it’s also very important that its intended audience are able to find it.
And that visitors to your site can quickly locate the information they are seeking.
It’s also a good idea to check that it’s thoroughly optimized to attract new visitors and track their activities.
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How to Make your Personal Website Popular:
Launching a personal website, launching a brand, launching a business.
These were some of the key search terms on Google when people wanted to begin building a brand.
Many of the personal branding articles share ambiguous advice without real actionable steps to act upon.
Launching your brand does not need to take months and months of preparation.
What it does require is countless hours sitting in front of a computer and a determined mind to get things done.
Here is the secret formula to launching your brand in a nutshell: Vision + Plan + Action= Brand.
Decide what you want to do. Decide how you are going to do it. Do it. That’s basically it, but don’t worry. I’ll elaborate.
How to Make your Personal Website Popular:
1.Design your vision.
Launching your personal brand is easy when you can visualize exactly what it is you want to create.
You can design your vision in a variety of ways by thinking through various aspects.
You must uncover your unique purpose that drives your passion.
With purpose fueled by passion.
You are able to imagine all the possibilities.
Available to you and paint a clear picture in your mind of what your brand looks like.
Who it touches and what it communicates.
2. Here are some questions to ask yourself:
- Who is my audience?
- What do I want to share?
- What collateral materials must I create?
- How do I want to be seen by others?
- What is in my personal inventory?
Having a clear picture of what you want.
The final product to look like will guide you in the creation process.
If you are not crystal clear on what you want.
It will become very easy to get distracted because you are not sure of where you are going.
Make sure that you are committed to your vision and ready to begin designing your blueprint to success.
How to Make your Personal Website Popular:
3. Find a host.
The host is the company that will store the files that make up your website.
Whether it’s free or paid (see Tips), you’ll need to set up an account first.
4. Get a domain name
If your host doesn’t provide you with a domain or sub-domain name, you’ll need to get one.
It is easier for people to remember a simple domain name (ie: www.BusinessHAB.com) than a tediously long URL (ie: http://www.BusinessHAB.com/user/creator/index/pg223/creatorhmpg.html).
5. Select and register a domain name.
Choose a domain name that is brief, easy to remember, and suited to the content of your website.
- Some common top-level domains include .com, .edu, .org, and .net.
- Which stand for commercial, education, organization, and network respectively.
- Try to match the top-level domain to your website’s purpose.
- However, some top-level domains have no real restrictions (such as org and com).
- So if the name you want is taken under one domain, it may be available in another.
6.Decide on the content.
You know this is a website for your friends and family.
So think about what you will offer them when they visit.
Some great ideas are tools like photo galleries, a calendar, a guest-book or forum.
An e-mail list, and news on your front-page.
Write down your thoughts as you come up with what to include.
7.Create a plan.
Once you have a picture in your head of what you want to create.
You can begin to put together a plan of execution.
Think of your brand as a puzzle comprised of many pieces that need to fit together.
You have your design, communications, marketing, messaging, aesthetics, etc.
Create a spreadsheet and give yourself tasks to complete each day. Below is an example.
How to Make your Personal Website Popular:
8. Get Website Design
- Monday: Design simple wordmark, pick colors and fonts
- Tuesday: Write professional bio
- Wednesday: Write contact page
- Thursday: Write blog post
- Friday: Design website homepage
The most important part of the plan is setting and meeting deadlines.
If you do not hold yourself accountable, you will not be successful in creating or maintaining your brand.
By breaking up projects into small manageable tasks.
You can begin to see progress as you cross each item off your to-do list.
Have something or someone to hold you accountable.
How to Make your Personal Website Popular:
9. Create a logo.
Even though you may think a personal website doesn’t need one, a logo unifies.
And makes your website more comfortable for your guests.
Use a program like Corel Paint Shop Pro to manipulate some text (possibly your name or family name) into an attractive and pleasing design.
You could just save yourself the money and look for some open source software, gimp or inkscape should do just fine.
They are also free and just as useful as Photoshop and Paint.
10. Create pages.
Using HTML or a Web-Publishing tool like Macromedia Dreamweaver.
Create a “Home” page with an introduction to the website, news, and basic instructions on how to navigate it.
Other pages such as a “Biography” page and a “Contact” page may soon follow. Save the pages as .html.
11.Publish.
How to Make your Personal Website Popular:
12. Update.
13. Take action!
The last step is to launch. Don’t get so caught up in the planning that no action is taken.
Remember that it will not be perfect and doesn’t have to be perfect.
If you wait until you are 100% satisfied, you will never launch.
You are your own worst critic.
Publish the website, start the blog, get on Twitter and figure it all out as you go along.
It is a learning process and adjustments and improvements will constantly be made.
14. Make a backup copy of your website files.
One is kept solely on your hard drive where only you can see it and use it for editing.
While the other is used by your web host and its content is viewable by anyone with access to the Internet.
15. Strive to make your website easy to navigate.
If a person cannot find what they are looking for on your website within 30 seconds.
There is a good chance they will leave and never return.
Organizing your website into specific sections.
And then providing links to those sections at the top of each page is an effective.
And simple way to make your website easy to navigate.
16. Validate your code.
Validate your HTML, CSS, XHTML, JavaScript.
And XML codes to ensure that your website has clean code and function as intended for visitors.
There are several programs available online that validate each type of code.
17. Implement a site map.
Site maps aid search engines in accurately indexing your website.
A site map is a collection of the various URLs comprising your website.
By creating a site map, you allow search bots to find and display the essential pages of your website.
How to Make your Personal Website Popular:
18. Test your website in a variety of web browsers.
You should thoroughly test your website to confirm that your design.
And page structure are displayed as intended.
Specifically, view your website with the most popular browsers.
Including Chrome, Firefox, Internet Explorer, Opera, and Safari.
As those browsers are used by the majority of people who are browsing the Internet.
19. Ensure that you’re using SEO-friendly code.
Utilize both Meta and ALT tags.
To ensure that your website not only appears in user searches.
But that pertinent keywords from the content of your website are displayed.
Doing so will more likely pique searchers‘ interests and will facilitate more visits to your website.
ALT tags are merely a written description to go along with the pictures on your website.
And so they are necessary to tell search engines and searchers what kind of pictures you have on your website.
How to Make your Personal Website Popular:
20. Install website analytics to keep track of your website‘s success and current status.
The statistics you’ll be able to monitor include the number of visits your website receives.
The amount of time visitors stay, the average number of page views for each visitor.
And many other useful statistics.
Making use of such software will enable you to make adjustments to the website to increase its effectiveness.
21. Transfer your website’s files to your web host.
The copy of your website on your computer is called the local version.
And the copy on the web host is called the production version.
Now your website‘s launch will be complete.
22. Regularly update your website‘s content.
Remain diligent in maintaining and updating your website after its launch.
Creating new content and updating old content will be important to encourage visitors to return.
How to Make your Personal Website Popular:
23. Install Google Analytics
Given the time and effort you’re going to put into promoting your site.
It’s important that you know exactly how much traffic you’re getting.
And where those visitors are coming from.
Google Analytics is free, easy to set up.
And will help you figure out exactly which strategies are working (and which ones aren’t).
24. Add your site to Google Search Console
The Google Search Console (formerly Google Webmaster Tools) is a set of tools.
Put together by Google to help you manage the health of your site in the search engines.
If Google finds any issues with your site, this is where you’ll be notified.
Some of the most important information you can get once your site is verified include:
- A list of links to your site.
- Manual actions (penalties) against your site.
- If Google is having difficulty accessing certain parts of your site.
- Whether or not your site is considered “mobile-friendly.”
25. Start getting free links and publicity with HARO
As the owner of a brand new website, getting publicity can be a challenge.
However, using a service like Help A Reporter (HARO) is probably your best bet at getting free PR right out of the gate.
After signing up, you’ll receive media queries to your inbox three times a day.
When you see a query that you can answer, send an email off to the journalist immediately.
Offering detailed insights into the question.
And providing links to one or two of your most awesome blog posts that are relevant to the query.
26. Set up online alerts for your blog name
As you promote your site, you’ll want to stay up to date with when.
And where your site is being mentioned online.
This will help you gauge the success of your outreach efforts.
And focus your efforts on the strategies that are working.
To get notified of any blog or media mentions, be sure to sign up for Google Alerts.
To see what people are saying about your site on social media, try Mention or Hootsuite.
How to Make your Personal Website Popular:
27. Start networking with influencers in your field
This strategy works best if you have a non-commercial site.
However, it can also work for business sites that have a bunch of great content.
Reach out to well-known people in your field and let them know about your new site.
Not sure who to contact? Use a tool like BuzzSumo to find bloggers.
Businesses, journalists and social media influencers.
Who might be interested in sharing your site with their followers.
I recommend starting off slow by following them on social media.
And sharing their content with your audience (no matter how small).
Read their blog posts, and leave thoughtful comments.
After a little while, you can send them an email giving a brief introduction.
Don‘t ask them to share your content; if your content is truly valuable.
They’ll recognize that and share it on their own.
Conclusion
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