37 Top Tips on How to Start Beer Parlour Business

How to Start Beer Parlour Business in Nigeria: Beer parlour business is quite a lucrative business in Nigeria.

Even though, this might not be business for everyone.

As a result of some peoples’ religion.

But I bet you, there is money in beer parlour business.

That is why you can start your own beer parlour business if you so desire.

You can start your beer parlour business with not quite huge sum of money.

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But with small scale startup capital.

You are on the way to begin your business.

What then is a beer parlour business all about?.

It is important to know what the business is.

Before we delve into taking a look at the steps involved in starting up the business.

Before then, you should be able to note that in most beer parlours.

There is always a bar, sometimes the middle class.

Once they are in the beer palour will love to patronize the bar stand.

However, not every beer palour has a bar within it.

1. The bar:

Bar is a relaxation centre.

Where various drinks, snacks, and sometimes pepper soup are served, drinks.

At the bar comprises of both alcohol and non alcohol beverages.

In a bar, fruit juice, spirit, wine, sometimes cocktail drinks are also served in a bar.

And it is commonly found in clubs, and most cases within a neigbourhood.

2. Beer parlour:

Beer parlour is specifically where lager beer are served.

And can be found anywhere.

Beer parlour does not only serve beer.

It also serve other types of drinks.

Ranging from beer, soft drinks like, coke, fanta, malt drink and fruit juice among other drinks.

Hot pepper soup and roasted chicken are also served in the beer parlour.

Some of the beer parlours allow for cigarette smoking.

People patronized beer parlour because they prefer beer to whisky, brandy, or even other spirits.

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3. Market and opportunity for beer parlour:

Business outfit, owing to the location at which it is located.

Can for the most part, determined the extent at which it could succeed in business.

However, there is market readily available for beer parlour operators.

Because people generally loved to patronize beer parlours.

That can satisfied their want.

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In terms of convenience and comfort.

Most of the beer parlours are within the residential areas.

Individuals often times, will love to make out time to have a nice time.

Sometimes with their friends.

And they will sit out to drink, enjoy hot pepper soup with colleagues and few bottles of lager beer.

The people love sitting out in view of the fact that it relieves stress.

And cause you to forget some sort of sorrows and unfavourable ordeal.

Step to start beer parlour business:

4. Rent a shop:

If you have already made up your mind to start beer palour business.

First things among other things will be to rent a place you are using as your beer parlour.

Having successfully securing the place for the business.

You have to furnish the place.

Give it a touch of class with beautiful plastic chairs and tables.

5. Purchase you products:

Everything that has ever crosses your mind.

That your customers will ask for in your beer parlour, should be readily available.

Ranging from all types of assorted drinks.

Don’t forget you will also be selling hot pepper soup.

Assorted meat should be ready too. Get most of your selling items on bulk.

6. Equip the kitchen:

Since you are serving your customers with pepper soup, chicken soya.

You have to put your kitchen in place with the relevant kitchen utensils.

Including freezers, and plates and cutleries to be used in serving your customers.

7. Install Music system/ flat screen TV:

Home theatre, cable TV, sound system should be those gadgets to add colour and life to your beer parlour business.

They will attract customers, informing them that, it is happening here.

As they pass along the road your beer parlour is situated.

And they will not pass without turning eyes to take note of what is happening there.

8. Make sure there is proper ventilation:

If your beer parlour is not fully air-conditioned.

What you will have to do will be to allow for proper ventilation in your beer parlour.

Your customers should be convenience at you business place.

So that when he leaves he can always come back.

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At the evening, as the case may be.

Some persons having returned from work may fell like sitting out.

They will not need to hire a taxi to find a place to have a good time possibly that evening.

So they come to your place to have some bottles beer and while away time.

And for your customer to feel good at your business place.

The place should be clean and hygienic and safety.

9. Challenges likely to face:

There is no business without some sort of challenges.

So beer parlour is not exempted from business challenges.

The reason I have to mention this is to inform you that, should you have any interest to venture into beer parlour business.

This, of course, is very important.

In a beer parlour context, some good customers are likely to patronize your beer parlour business frequently.

Soon they will consider them as loyal customers.

And before you know it, they will be coming for credit.

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Particularly, in the evening, and it is a money spinning business.

What you need to know is that without these customers your business will fall.

Because it is the customers that make your business thrive.

So customers must be first in everything.

You do have responsibility to serve them better.

Respect them and above all, attain to the issues they may have in your business place with compassion

What are the potentials of Beer Parlour Business

The potential of a beer parlour business can vary depending on various factors including location, target market, competition, and management. Here are some potential aspects to consider:

10. Location:

A beer parlour’s success heavily depends on its location. A strategically located beer parlour, preferably in an area with high foot traffic and limited competition, can attract more customers.

11. Target Market:

Understanding the demographics and preferences of your target market is crucial. Depending on the location and atmosphere, your beer parlour could cater to a variety of customers, including college students, working professionals, or tourists.

12. Atmosphere and Ambiance:

Creating a welcoming and comfortable atmosphere is key to attracting and retaining customers. Factors like interior design, music, lighting, and seating arrangements can contribute to the overall ambiance of the beer parlour.

13. Product Offering:

Offering a diverse selection of beers, including local and craft varieties, as well as other beverages and snacks, can attract a wider range of customers and increase revenue streams.

14. Marketing and Promotion:

Effective marketing strategies, such as social media campaigns, local advertising, and promotions, can help raise awareness and attract customers to your beer parlour.

15. Quality of Service:

Providing excellent customer service, including prompt and friendly service, can help build a loyal customer base and encourage repeat business.

16. Licensing and Regulations:

Ensure that you comply with all licensing and regulatory requirements related to operating a beer parlour in your area. Failure to do so can result in fines or even closure of your business.

17. Community Engagement:

Engaging with the local community through events, sponsorships, and partnerships can help increase visibility and support for your beer parlour.

18. Expansion and Diversification:

As your beer parlour grows, consider opportunities for expansion and diversification, such as offering live music or hosting special events, to attract new customers and increase revenue.

Overall, while the beer parlour business can be lucrative, success requires careful planning, execution, and a thorough understanding of your target market and competitive landscape.

How to expand Beer Parlour Business

Expanding a beer parlour business can be a rewarding but challenging endeavour. Here are some steps you can take to expand your beer parlour business:

19. Assess Current Performance:

Before expanding, evaluate the performance of your current beer parlour. Analyse sales, customer feedback, and operational efficiency to identify strengths and areas for improvement.

20. Market Research:

Conduct market research to identify potential expansion opportunities. Consider factors such as demographics, competition, and consumer preferences in different locations.

21. Develop a Business Plan:

Create a detailed business plan outlining your expansion strategy. Define your target market, location criteria, financial projections, and operational requirements.

22. Secure Financing:

Determine the financial resources needed for expansion and explore financing options such as bank loans, investors, or crowd funding. Ensure you have a solid financial plan in place to support expansion efforts.

23. Select a Location:

Choose expansion locations based on market demand, population density, and proximity to your target market. Consider factors such as foot traffic, parking availability, and competition when selecting a location for your new beer parlour.

24. Obtain Necessary Permits and Licenses:

Ensure you comply with all local regulations and obtain the necessary permits and licenses for your new beer parlour location. This may include liquor licenses, health permits, and zoning approvals.

25. Hire and Train Staff:

Recruit and train a team of qualified staff to manage operations at your new beer parlour location. Provide comprehensive training on customer service, product knowledge, and safety procedures to ensure a high-quality experience for customers.

26. Marketing and Promotion:

Develop a marketing strategy to promote your new beer parlour location and attract customers. Utilize a mix of online and offline marketing channels such as social media, local advertising, and promotions to raise awareness and drive foot traffic.

27. Monitor and Adjust:

Continuously monitor the performance of your new beer parlour location and make adjustments as needed. Solicit feedback from customers and staff to identify areas for improvement and implement changes to optimize operations and enhance customer satisfaction.

28. Diversify Offerings:

Consider diversifying your offerings to attract a broader customer base. This could include expanding your beer selection, offering food options, or hosting events and entertainment to create a unique experience for customers.

By following these steps and carefully planning your expansion efforts, you can successfully grow your beer parlour business and capitalize on new opportunities in the market.

Where to locate Beer Parlour Business

Choosing the right location for a beer parlour business is crucial for its success. Here are some factors to consider when selecting a location:

29. Demographics:

Consider the demographics of the area where you plan to open your beer parlour. Look for locations with a high concentration of your target market, such as young professionals, college students, or tourists.

30. Foot Traffic:

Choose a location with high foot traffic to maximize visibility and attract customers. Busy commercial areas, downtown districts, or popular tourist destinations can be ideal locations for a beer parlour.

31. Accessibility:

Ensure that your beer parlour is easily accessible to customers. Look for locations with ample parking or easy access to public transportation to make it convenient for people to visit your establishment.

32. Competition:

Assess the level of competition in the area before selecting a location for your beer parlour. While some competition can indicate a thriving market, too much competition can make it challenging to stand out and attract customers.

33. Zoning Regulations:

Check local zoning regulations to ensure that your chosen location is zoned for a beer parlour or restaurant business. Obtain any necessary permits and licenses before opening your establishment.

34. Visibility and Signage:

Choose a location with good visibility and signage opportunities to attract passing pedestrians and motorists. A prominent location with eye-catching signage can help draw attention to your beer parlour and increase foot traffic.

35. Safety and Security:

Consider the safety and security of the area when selecting a location for your beer parlour. Choose neighbourhood’s with low crime rates and good lighting to create a safe and inviting environment for customers.

36. Cost:

Evaluate the cost of renting or leasing space in different locations. Factor in rent, utilities, and other expenses to ensure that the location is financially viable for your beer parlour business.

37. Local Amenities:

Consider the availability of local amenities such as parks, theaters, or shopping centers that can attract customers to the area. Being located near complementary businesses or attractions can help increase foot traffic to your beer parlour.

38. Future Growth Potential:

Look for locations with potential for future growth and development. Consider emerging neighbourhoods or areas undergoing revitalization that may offer new opportunities for your beer parlour business.

Conclusion:

By carefully considering these factors and conducting thorough research, you can select the best location for your beer parlour business and set yourself up for success in the competitive hospitality industry.