34 Top Tips to Become Professional Cosmetologist

Professional Cosmetologist: 

Professional Cosmetologist: : BusinessHAB.com

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The Background:

Our guide on how to become Professional Cosmetologist covers all the essential information to help you decide if this business is a good match for you.

Learn about the day-to-day activities of a professional Cosmetologist shop owner.

The typical target market, growth potential, startup costs, legal considerations, and more.

Professional Cosmetologist provide men and boys with grooming services, such as haircuts and shaves.

They are small shops that specialize in cutting men’s hair and shaving the neck and face.

Since the times of ancient Rome, approximately 296 BC specifically.

The Cosmetologist has been known as a place to socialize in the neighbourhood.

It is a place for men to network and connect with others in the community.

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Professional Cosmetologist

1. Know the rightful person for the business

Those who are dedicated to working hard.

And delivering outstanding customer service will find success in this industry.

Professional Cosmetologist:

2. Know the business activities

There are a number of items that will require your attention from day to day:

  • Scheduling client appointments
  • Consulting with customers regarding the cut and/or shave they would like
  • Cutting and/or shaving clients
  • Interacting with customers throughout the day
  • Providing information regarding proper aftercare, when necessary
  • Cleaning and maintaining all equipment
  • Keeping shop clean
  • Reordering supplies
  • Networking and marketing
  • Administrative tasks

Professional Cosmetologist:

3. Know the target market

Your customers will primarily be adult males.

From time to time, you will have a younger boy customer in need of a haircut.

Your client base will be comprised of individuals.

Who appreciate the artistry of a quality barber and enjoy the camaraderie.

And social atmosphere that a barbershop offers.

Professional Cosmetologist

4. Know how to make money

A barbershop makes money by charging a fee for services provided.

5. Know the growth potential for the business

Deeply entrenched in history, barbershops are considered one of the most lucrative businesses in the world.

Entrepreneurs who are willing to invest time and resources have the potential to expand their venture well beyond their primary location.

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Professional Cosmetologist:

6. Get the needed skills and experiences

Before getting started, you will need to attend barber school.

And obtain the necessary certification.

Additionally, many states require barbers to log a certain number of training hours.

Ranging anywhere from 800-2,000 hours.

This is a highly social profession.

So you must be able to connect with clients from all backgrounds. The ability to listen is just as important as conversing.

As the owner, strong business acumen would also prove beneficial.

If you fall short in this area, consider taking a basic business course or hiring a consultant.

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Professional Cosmetologist

7. Know the costs involved

Experienced Professional Cosmetologist owners suggest a minimum capital investment of #150,000 to #200,000. This includes the following items:

  • Attending barber school
  • Office space – cost varies, based on location
  • Construction costs – your space must be up to current electric and plumbing standards
  • Permits and licenses
  • Insurance – speak with a licensed agent to determine what policies you need
  • Marketing materials
  • Shop equipment – cash register, business management software, signage.
  • Shop inventory – chairs, child seats, clippers, scissors, trimmers, razors, brushes, mirrors, shaving powder, hair cream, after shave, cleaning supplies, etc.
  • Furniture and miscellaneous necessities.
  • Website.

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Professional Cosmetologist

8. Get to know the steps to start Cosmetology business

Once you’re ready to start your Cosmetology business.

Follow these steps to ensure that your business is legally compliant.

And avoid wasting time and money as your business grows:

  1. Plan your business. A clear plan is essential for success as an entrepreneur. A few important topics to consider are your initial costs, your target market, and how long it will take you to break even.
  2. Form a legal entity. Establishing a legal business entity prevents you from being personally liable if your barber shop is sued.
  3. Register for taxes. You will need to register for a variety of state and federal taxes before you can open for business.
  4. Open a business bank account. A dedicated checking account for your barber shop keeps your finances organized and makes your business appear more professional to your customers.
  5. Set up business accounting. Recording your various expenses and sources of income is critical to understanding the financial performance of your business. Keeping accurate and detailed accounts also greatly simplifies your annual tax filing.
  6. Obtain necessary permits and licenses. Failure to acquire necessary permits and licenses can result in hefty fines, or even cause your business to be shut down.
  7. Get business insurance. Insurance is highly recommended for all business owners. If you hire employees, workers compensation insurance may be a legal requirement in your state.
  8. Define your brand. Your brand is what your company stands for, as well as how your business is perceived by the public. A strong brand will help your business stand out from competitors.
  9. Establish a web presence. A business website allows customers to learn more about your company and the products or services you offer. You can also use social media to attract new clients or customers.

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Professional Cosmetologist

9. Get a business mentor

One of the greatest resources an entrepreneur can have is quality mentorship.

As you start planning your business.

Connect with a free business resource near you to get the help you need.

Having a support network in place to turn to during tough times is a major factor of success for new business owners.

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Professional Cosmetologist

10.Get some insider tips

Cosmetology business owners offer the following tips:

  • Before renting your space, research the areas to determine the necessity for your services.
  • This will also help in deciding how much space you need and how many chairs you can rent to other barbers.
  • Get experience in the industry before opening your own shop.
  • When deciding on a location, make sure you set up in a high traffic area with ample parking.
  • Start small, building as the business grows.
  • Don’t initially invest in the most expensive equipment or too large of a space.
  • Consider your clientele, when setting your hours of operation.
  • For many, nights and weekends are preferred over weekdays.
  • Try to design your shop with an old school feel with accents of trendy flair throughout.

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Professional Cosmetologist

11. Promote & market the business

To introduce yourself to the neighborhood.

Consider having a grand opening event.

Drop off flyers at businesses and homes in the surrounding area.

Community newspapers, local TV stations, and radio stations are also a great marketing resource.

Advertise the event well in advance and offer specials for those who mention your flier.

A basic website and a social media presence should be part of your marketing strategy.

Research blogs that your clientele might read and advertise on those websites.

The National Barbers Association offers marketing opportunities for Professional Cosmetologist.

They are also a great resource for keeping up with the latest in industry trends.

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Professional Cosmetologist

12. Learn to keep customers coming back

In the service industry, word of mouth often proves to be the strongest marketing tool.

Strive to deliver exceptional customer service to each client.

Encourage patrons to refer their friends by offering a referral discount.

Many barbershops have also successfully retained customers by offering a membership or discount days for regulars.

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Professional Cosmetologist

13.How and when to build a team

While it’s recommended that you start small.

You will need to hire additional barbers once the shop starts to gain recognition.

Each barber should be licensed and well-groomed.

He/she should be personable and dedicated to delivering quality customer service.

Veteran shop owners caution against hiring perfectionists.

Successful barbers are detail-oriented, but able to work swiftly.

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Professional Cosmetologist

14.Get Certificate of Occupancy

A Professional Cosmetologist business is generally run out of a storefront.

Businesses operating out of a physical location typically require a Certificate of Occupancy (CO).

A CO confirms that all building codes, zoning laws and government regulations have been met.

  • If you plan to lease a location:
    • It is generally the landlord’s responsibility to obtain a CO.
    • Before leasing, confirm that your landlord has or can obtain a valid CO that is applicable to a barber shop business.
    • After a major renovation, a new CO often needs to be issued.
    • If your place of business will be renovated before opening.
    • It is recommended to include language in your lease agreement stating that lease payments will not commence until a valid CO is issued.
  • If you plan to purchase or build a location:
    • You will be responsible for obtaining a valid CO from a local government authority.
    • Review all building codes and zoning requirements for your business’ location to ensure your barber shop business will be in compliance and able to obtain a CO.

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15. Know how much  you can charge customers

Pricing varies, depending upon the services you offer.

Your location, and experience.

Neck clean up prices average #100, while haircuts can range anywhere from #200-#1000.

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16. Know the ongoing expenses

There are a number of items you should budget for to properly run a barbershop:

  • Rent, phone, Internet, and utilities
  • Marketing materials and campaigns
  • Insurance
  • Replenishing of both professional and retail supplies
  • Regular cleaning and maintenance of shop and barber equipment
  • Payroll and taxes – To reduce this expense, consider hiring barbers as independent contractors.
  • They will compensate you for use of your chair by either paying rent or a percentage of their income. Commissions range from 30-70% of the barber’s profits.

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Professional Cosmetologist

17. Know on how to make profit

The average annual profit for a Professional Cosmetologist shop owner is #35,000.

Many have reported profits of #70,000 and higher.

Depending upon location and the number of barbers they employ.

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Professional Cosmetologist

18.Learn to make your business more profitable

Professional Cosmetologist owners suggest the following strategies to increase annual profits:

  • Offer additional services, such as facials, hair colouring, and custom design haircuts.
  • Have a retail section that includes products such as hair gel, razors, and brushes.
  • Offer a mobile barber service.

The potentials of Professional Cosmetologist

Professional cosmetologists possess a range of potentials and opportunities in the beauty and wellness industry. Here are some of the potentials that come with being a cosmetologist:

19. Creativity:

Cosmetology is an art form that allows professionals to express their creativity through hair styling, makeup application, nail art, and other beauty services. Cosmetologists can experiment with different techniques and trends to create unique looks for their clients.

20. Career Versatility:

Cosmetologists can work in various settings, including salons, spas, resorts, cruise ships, television and film sets, and even in the fashion industry. They may also choose to specialize in specific areas such as hair colouring, skincare, or makeup artistry.

21. Client Relationships:

Building strong relationships with clients is crucial in the cosmetology field. Cosmetologists have the opportunity to connect with people from diverse backgrounds and help them look and feel their best. Satisfied clients often become loyal customers and provide valuable referrals.

22. Continuous Learning:

The beauty industry is constantly evolving with new techniques, products, and trends emerging regularly. Professional cosmetologists have the opportunity to attend workshops, seminars, and training programs to stay updated on the latest advancements in the field and enhance their skills.

23. Entrepreneurial Opportunities:

Many cosmetologists choose to start their own businesses by opening their salons or offering freelance services. Being an entrepreneur allows cosmetologists to have more control over their schedules, services offered, and earning potential.

24. Job Satisfaction:

Helping clients improve their appearance and boost their self-confidence can be incredibly rewarding. Cosmetologists have the opportunity to make a positive impact on people’s lives by enhancing their natural beauty and providing personalized care and attention.

25. Financial Stability:

With experience and expertise, cosmetologists can command higher fees for their services. Additionally, those who build a solid client base or work in high-end salons or spas can enjoy a stable income and potentially lucrative tips.

26. Personal Growth:

Cosmetology is not just about enhancing physical appearance; it also involves fostering interpersonal skills, professionalism, and business acumen. Cosmetologists have the opportunity to grow personally and develop valuable skills that can benefit them both professionally and personally.

Overall, the potentials of a professional cosmetologist are vast, offering opportunities for creativity, career advancement, entrepreneurship, and personal fulfilment within the dynamic and ever-evolving beauty industry.

Ways to make money as Professional Cosmetologist

Professional cosmetologists have several avenues to make money within the beauty and wellness industry. Here are some common ways:

27. Working in a Salon or Spa:

Many cosmetologists start their careers by working in established salons or spas. They may provide services such as haircuts, hair colouring, styling, facials, waxing, manicures, pedicures, and makeup application. Cosmetologists earn money through service fees and may also receive tips from satisfied clients.

28. Freelancing:

Cosmetologists can offer their services as freelancers, working independently or providing services on location for special events such as weddings, photo shoots, fashion shows, and film or television productions. Freelancers can set their own rates and often have more flexibility in their schedules.

29. Specializing in a Niche:

Some cosmetologists choose to specialize in a particular area such as hair colouring, skincare, makeup artistry, or nail art. By becoming experts in a specific niche, cosmetologists can attract clients seeking specialized services and charge premium rates for their expertise.

30. Selling Beauty Products:

Many cosmetologists supplement their income by selling beauty products such as haircare products, skincare products, makeup, and accessories. They may sell products directly to clients in the salon or spa, through online platforms, or by hosting beauty product parties and events.

31. Teaching and Training:

Experienced cosmetologists can share their knowledge and expertise by offering training, workshops, and seminars for aspiring cosmetologists or professionals seeking to enhance their skills. Teaching opportunities may be available at cosmetology schools, beauty academies, or through private training programs.

32. Blogging and Influencing:

Cosmetologists can monetize their expertise by starting a beauty blog, vlog, or social media channels where they share beauty tips, tutorials, product reviews, and lifestyle content. By building a large and engaged audience, cosmetologists can earn money through sponsored content, affiliate marketing, advertising, and brand partnerships.

33. Opening a Salon or Spa:

For cosmetologists with entrepreneurial aspirations, opening their salon or spa can be a lucrative venture. By owning a business, cosmetologists can hire and manage staff, set their service prices, and create a unique salon experience tailored to their vision and brand.

34. Continuing Education and Certifications:

By investing in ongoing education and obtaining advanced certifications in specialized areas such as advanced hair coloring techniques, skincare treatments, or makeup artistry, cosmetologists can increase their earning potential and attract high-paying clients seeking premium services.

Conclusion:

These are just a few ways that professional cosmetologists can make money and build successful careers in the beauty and wellness industry. By leveraging their skills, creativity, and entrepreneurial spirit, cosmetologists can create diverse income streams and achieve financial success while doing what they love.

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